Our story
16 years alongside New Zealand's natural health community
We started in 2010, building simple websites for a handful of naturopaths and massage therapists who felt overlooked by mainstream web agencies. Not much has changed about our reason for being here — only the scale.
In 2009 we launched The Wellness Directory, now New Zealand's trusted directory for natural health therapists and practitioners. More recently came ClientWell, a gentler way to run bookings, notes and follow-up. Together they mean a practitioner's website, visibility and client care can finally speak to one another.
We're New Zealand owned and operated, and we still answer our own phone. When you work with us, you work with people who have spent sixteen years learning what makes a wellness practice thrive online.
Our values
Standards we adhere to...
Integrity before upsell
If a refresh will do, we'll say so. We've never needed to sell anyone something they didn't need.
One industry, deeply
We only work with natural health. That focus is why we understand your clients as well as you do.
Calm, not clever
Design that reassures rather than shouts — because that's how people choose a practitioner.
Plain language, always
No acronyms, no dashboards you'll never open. Just clear answers and work that gets done.